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Sales operations are a set of business activities and processes that help a sales organization run effectively, efficiently and in support of business strategies and objectives. Sales operations may also be referred to as sales, sales support or business operations. The set of sales operations activities vary from company〔(What’s The Difference Between Sales and Sales Operations? )〕 to company but often include these five categories:〔(Bob Bacon – B2B Software Sales Operations )〕 Sales Force Enablement * Sales Process Development * Sales Process Adoption and Compliance * CRM Development and Processes * Sales Tool Development * Sales Training * Sales Force Communications Management Business Analytics * Sales Metrics * Sales Forecasting Sales Administration * Proposal/Contract Development * Vendor Selection and Management * Planning Process Stewardship Attainment Planning * Incentive Sales Compensation Plan Design * GTM Strategy Alignment with Roles and Components * Territory Analysis and Definition * Goal Setting Sales Operations Mandate and Design * Chief of Staff to the Sales Organization * Stewardship of Sales Force Capacity * Initiative Change Management * Sales Operations Team Design * Sales Operations Talent Management The sales operations team members are often liaisons for sales to other parts of the organisation such as finance, marketing, legal and IT. They will represent the needs of sales in meetings and cross-functional projects. Sales operations as a function More and more companies are forming sales operations departments within their organizations and, per the sales operations excellence center, sales operations is an established process and considered to be vital contributor to business operations and accounting functions. Sales Operation Analysts as a department usually have Sales Analysts that work directly under them. Supplying them with the data needed to make decisions. These decisions can transform a fragmented and silted model into a customer-adaptive enterprise. Nowadays, a lot of companies or small businesses start to use () tools to improve sales function. == Sales targets == Sales target is the minimum sales goal for a set time span. A sales target may be minimum amount of pounds (Monetary Value) or product sold (Volume). Sales targets may also be for sales activities like: number of calls per day. Management usually sets the sales targets and the sales territory. The time span could be set for the day, week, month, fiscal quarter or year. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「sales operations」の詳細全文を読む スポンサード リンク
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